Tuesday, May 17, 2011
You Don't Have to Re-invent the Wheel...
Are you an artist, a business, a church, an organization constantly scratching your head trying to figure out the best way to capitalize on what people (your community) want, need, and desire?
You might spend countless hours doing your homework, brainstorming, and creating just the right slogan, method, song, or campaign to speak their language, and connect.
But are you using your resources?
Are you capitalizing on amazing technology and tools that are already right at your finger tip?
Search LOCAL FAVORITES & LOCAL POPULARITY on Amazon.com and you'll instantly know what's on the minds of your community. This information will tell you what interests they have. If you're trying to break into a new market, do the same. Look at reviews and understand the language of the community and utilize it!
Do the same with Pandora, Netflix, etc.
It's all there.
So take a deep breath and relax...you don't have to re-invent the wheel!